Advertising Manager Resume Example (Free Guide)

Create an Advertising Manager resume that lands you the interview with our free examples and writing tips. Use and customize our template and land an interview today.

Advertising Manager Resume Example
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Advertising Manager Resume Example

Welcome to our Advertising Manager Resume Example article! Here you will find an example of a resume for an experienced Advertising Manager who has worked in the industry for more than 15 years. This example provides an overview of the types of skills, experiences, and qualifications that are necessary to succeed in the role. We also provide tips on how to customize your own resume to help you stand out from the competition. Read on to learn more!

We will cover:

  • How to write a resume, no matter your industry or job title.
  • What to put on a resume to stand out.
  • The top skills employers from every industry want to see.
  • How to build a resume fast with our professional Resume Builder.
  • What a resume template is, and why you should use it.
Plus, we will provide expert resume writing tips and professional examples to inspire you.

What does an Advertising Manager do?

A Advertising Manager is responsible for planning and executing promotional campaigns for products, services, and events. They work closely with the sales and marketing teams to create effective and appealing advertising strategies, develop budgets for campaigns, and track the effectiveness of campaigns. They also work with external vendors and media outlets to ensure campaigns reach the right audience. Advertising Managers typically create and maintain relationships with client companies and agencies, as well as maintain knowledge of current advertising trends.

What are some responsibilities of an Advertising Manager?

  • Developing and executing campaigns to promote a company’s brand and products
  • Managing marketing budgets and tracking expenses
  • Creating advertisements for television, radio, print, and digital media
  • Conducting market research, analyzing trends, and forecasting sales
  • Developing relationships with media outlets and vendors
  • Managing creative teams and delegating tasks related to advertising campaigns
  • Monitoring competitors’ advertising strategies
  • Overseeing the ordering and distribution of promotional materials
  • Evaluating the effectiveness of marketing campaigns

Sample Advertising Manager Resume for Inspiration

Personal Details:
Name: John Doe
Phone: +1 123 456 789

John Doe is an experienced Advertising Manager with over 10 years of professional experience in developing and implementing creative advertising campaigns. He is highly organized and creative, with excellent problem-solving and communication skills. John is an expert in optimizing marketing budgets and increasing advertising ROI.

Work Experience:

  • Advertising Manager, ABC Company, 2016 - Present
    • Developed and implemented cost-effective advertising campaigns.
    • Managed advertising budgets and increased ROI.
    • Oversaw the production of advertising materials.
    • Planned and executed promotional events.
    • Negotiated with vendors and suppliers.
    • Analyzed market trends and created strategic plans.
  • Advertising Executive, XYZ Company, 2011 - 2016
    • Created and managed advertising campaigns.
    • Developed creative advertising ideas.
    • Analyzed customer data and generated reports.
    • Monitored competitors’ activities.

Bachelor of Business Administration, ABC University, 2009 - 2011


  • Advertising
  • Marketing
  • Budget Management
  • Project Management
  • Creative Writing
  • Data Analysis

Certified Advertising Professional, ABC Institute, 2012

English (Fluent), Spanish (Intermediate)

Resume tips for Advertising Manager

Creating a perfect, career-launching resume is no easy task. Following general writing rules can help, but it is also smart to get advice tailored to your specific job search. When you’re new to the employment world, you need Advertising Manager resume tips.
We collected the best tips from seasoned Advertising Manager - Check out their advice to not only make your writing process easier but also increase your chances of creating a resume that piques the interest of prospective employers.

  • Highlight any experience you have in digital advertising, such as PPC or social media campaigns.
  • Provide concrete metrics that demonstrate the success of past campaigns you have managed.
  • Include a section that lists any software programs you are knowledgeable in, such as Google Adwords or Hootsuite.
  • Mention any special training, certifications or awards you have received.
  • Be sure to include a summary of your qualifications that will grab an employer’s attention.

Advertising Manager Resume Summary Examples

Using a resume summary or objective in your Advertising Manager resume is important to quickly and effectively communicate your qualifications and experience to the hiring manager. This helps them to quickly assess your fit for the position and get a better understanding of who you are as a professional. Your summary or objective should include a high-level overview of your qualifications and skills and any relevant experience that makes you the best fit for the job. This will ensure that the hiring manager can quickly determine if you are the right candidate for the position.

For Example:

  • Dynamic Advertising Manager with 5+ years of experience in creating and managing successful campaigns for a variety of clients. Skilled at budgeting, analytics, and creative strategy.
  • Highly experienced Advertising Manager with 8+ years in the industry. Proven track record of developing and implementing successful campaigns, as well as managing and training teams.
  • Results-oriented Advertising Manager with 10+ years of experience. Expert in data-driven marketing, ROI optimization, and creating innovative campaigns.
  • Motivated Advertising Manager with 5+ years of experience in the field. Skilled in crafting and executing campaigns, as well as interpersonal negotiations.
  • Advertising Manager with 7+ years of expertise in the industry. Proven track record of developing and leading successful campaigns, as well as managing and motivating teams.

Build a Strong Experience Section for Your Advertising Manager Resume

Building a strong experience section for a advertising manager resume is essential for landing the job. Advertising managers are responsible for developing and implementing successful advertising campaigns that reach their target audience and help generate sales. To demonstrate your expertise in this field, you must show potential employers that you have the skills and experience to drive successful campaigns. A strong experience section on a advertising manager resume should include job titles, dates, accomplishments, and specific advertising campaigns you have worked on. By including this information, you will be able to demonstrate your knowledge of the industry and provide concrete examples of your work. It is also important to include any awards or recognitions you have received, as these can help employers see that you are capable of producing successful campaigns. Finally, you should highlight any specialties or areas of expertise, such as digital marketing or creating content for social media. By including this information, you can show employers that you have the experience and knowledge to handle any advertising project they assign you.

For Example:

  • Developed and implemented a successful advertising campaign that resulted in a 20% increase in sales.
  • Created and maintained relationships with industry professionals and clients.
  • Managed a team of four advertising sales representatives.
  • Established and maintained regular communication with clients to ensure satisfaction and loyalty.
  • Collaborated with marketing, sales and design teams to ensure campaigns were cohesive and effective.
  • Developed and implemented an effective digital advertising strategy across all platforms.
  • Oversaw the creative and content production process to ensure accuracy and quality.
  • Monitored and evaluated the performance of advertising campaigns.
  • Researched and negotiated advertising rates and contracts with vendors.
  • Managed and optimized advertising budgets.

Advertising Manager resume education example

Advertising managers typically need a bachelor's degree in advertising, marketing, communications, or a related field. Specific courses in advertising, marketing research, public relations, and sales promotion are also beneficial. A master's degree in advertising, marketing, business administration, or public relations can be beneficial for those looking to advance their careers.

Here is an example of an experience listing suitable for a Advertising Manager resume:

  • Bachelor of Arts, Advertising and Public Relations, ABC University, Anytown, USA (20XX)
  • Certified Advertising Professional (CAP) – ABC Association, 20XX
  • Coursework in Digital Advertising, ABC University, Anytown, USA (20XX)
  • Coursework in Media Planning, ABC University, Anytown, USA (20XX)
  • Coursework in Advertising Management, ABC University, Anytown, USA (20XX)

Advertising Manager Skills for a Resume

Adding skills to an Advertising Manager Resume is important because it helps employers quickly identify the specific skills, experiences, and qualities that you have that are relevant to the job. It also helps employers assess your suitability for the job, and decide whether you are a good fit for the position. Skills demonstrate that you have the knowledge and abilities that are required for the job. Examples of skills for an Advertising Manager Resume could include project management, team leadership, budgeting, and creative problem solving.

Soft Skills:

  1. Leadership
  2. Strategic Thinking
  3. Teamwork
  4. Creativity
  5. Communication
  6. Negotiation
  7. Networking
  8. Organizational
  9. Analytical
  10. Time Management
Hard Skills:
  1. Marketing Strategies
  2. Presentation Skills
  3. Creative Thinking
  4. Advertising Campaigns
  5. Organizational Skills
  6. Leadership Skills
  7. Financial Management
  8. Budgeting
  9. Data Analysis
  10. Social Media

Common Mistakes to Avoid When Writing an Advertising Manager Resume

In this competitive job market, employers receive an average of 180 applications for each open position. To process these resumes, companies often rely on automated applicant tracking systems, which can sift through resumes and eliminate the least qualified applicants. If your resume is among the few that make it past these bots, it must still impress the recruiter or hiring manager. With so many applications coming in, recruiters typically give each resume only 5 seconds of their attention before deciding whether to discard it. Considering this, it's best to avoid including any distracting information on your application that could cause it to be thrown away. To help make sure your resume stands out, review the list below of what you should not include on your job application.

  • Not including a cover letter. A cover letter is a great way to explain why you are the best candidate for the job and why you want the position.
  • Using too much jargon. Hiring managers do not want to read a resume full of technical terms that they do not understand.
  • Omitting important details. Make sure to include your contact information, educational background, job history, and any relevant skills and experiences.
  • Using a generic template. Take the time to customize your resume to the job you are applying for. This will show the employer that you are serious about the position.
  • Spelling and grammar errors. Always double-check your resume for typos, spelling mistakes, and grammar errors.
  • Focusing too much on duties. Make sure to include accomplishments and successes to show the employer that you are a great candidate.
  • Including personal information. Avoid including any personal information such as age, marital status, or religious beliefs.

Key takeaways for a Advertising Manager resume

  • Strong knowledge of digital, print, and broadcast advertising platforms.
  • Ability to develop and execute successful campaigns.
  • Highly organized with excellent budgeting and time management skills.
  • Proven track record of meeting or exceeding sales goals.
  • Familiarity with the latest advertising trends and technologies.
  • Strong analytical and problem-solving skills.
  • Excellent interpersonal and communication skills.
  • Proficient in various software related to advertising.

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